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Our entry into international markets: a major strategic choice

Our entry into international markets is the result of an ambitious strategic vision that promotes a harmonious and sustainable commercial development. This brings together the strengthening of our position in Morocco and the acceleration of our international deployment, a promising source of growth for Bottu.

Our approach leads us at present to explore new potential markets in order to search all viable opportunities and value-added carriers.

Our efforts have resulted in a significant growth in our export’s turn-over, which represents 10% of our business. This rate is expected to grow strongly in the coming years as we intend to build on this momentum.

 

Key indicators
  • A strong presence in Africa and the Middle East
  • 27 brands exported
  • 80 international sales representatives